The David Gregory School provides a customized educational program to children with autism and developmental disabilities, helping them live more fulfilling lives. The school does remarkable work but it wasn’t coming across in the website and branding. What they needed was a rebranding initiative to get them on course. Messaging, copy, and a new look and feel, were developed and consistently implemented across the website and all marketing materials. The result reflects the inviting and caring atmosphere of the school and their accomplishments.